top of page

FOOD PRODUCT DEVELOPMENT FOR FOOD AND BEVERAGE BRANDS

WHETHER THAT'S DEVELOPING NEW PRODUCTS FROM CONCEPT THROUGH TO LAUNCH, IMPROVING ESTABLISHED RANGES, OR CONSULTING ON YOUR EXISTING PROJECTS. WE OFFER BESPOKE PACKAGES THAT ARE TAILORED TO START-UPS, GLOBAL BRANDS AND EVERYONE IN BETWEEN.

FOOD PRODUCT DEVELOPMENT

AWARD-WINNING RESULTS

Our team of industry experts have over 50 years of combined experience in the food industry, developing award-winning products and innovation for start-ups, global brands and major retailers. We specialise in delivering results that taste outstanding, drive sales and grow brand equity, whilst remaining cost effective and maximising your margins.

 

So, whether you are a market leading brand or an innovative start-up looking to create your first range of products, we offer a complete package that supports you from first concept through to launch.

Screenshot 2021-09-11 at 13.54_edited
The Gut Stuff bars
Vegan%20pig_edited
ice cream
Creme egg mayonnaise
Cawston
savourists
Sipling%20Beverage%20Co._edited
Parmigiano reggiano
Omami Baby Food_edited
Union sparkling cold brew coffee
Pringles celebrate the world
DEQA curry suace - purple bowl-1
Screenshot 2021-09-11 at 13.06_edited
Gimme samosa2
Dark Sea Salt Insta-1

CONCEPT & INNOVATION

We help shape food and beverage ideas into clear, commercially focused product opportunities. That can include concept development, innovation workshops, market research, category insight, competitor benchmarking and consumer testing where it will genuinely support better decisions.

 

The aim is to define what the product needs to achieve, who it is for, how it can stand out, and what needs to happen next before moving into development.

CONCEPT

Concept Development
Innovation Workshops​
Market Research &
Category Insights
Consumer Journey Mapping
Competitor Benchmarks
Consumer Testing
​
​

DEVELOPMENT

Multi-step NPD Framework
Product Development
Recipe Development
Focus Groups
Costings
Nutritional Calculations
Microbiological Analysis
Regulation Adherence
Production Setup

Once you have a clear vision for your new product, we create a bespoke development plan with a clear project timeline. Our team then begins to create and develop your product, working collaboratively with regular tasting sessions so the work keeps moving in the right direction.

 

Once the recipe is signed off, we can help prepare for production, from ingredient sourcing and packaging considerations through to factory scale-up and line trials. We support the practical steps needed to move from kitchen sample to a product that is ready for manufacture.

DEVELOP & TEST

LAUNCH

Project Management
Commercial Strategy
Shelf Life Testing
Label Compliance
Branding
Packaging Design
Trial Attendance

Once your product is ready for launch, we can provide selected support to help bring it to market well. This may include project management, shelf-life testing, label compliance, packaging support, trial attendance and other practical launch tasks where they add value.

 

Our role is to help make sure the product is commercially ready, presented clearly and set up for the next stage of growth, without losing sight of the taste and quality that made the idea strong in the first place.

LAUNCH & GROW

First, please select the reason you are contacting us, so we can direct your enquiry to the correct team who will respond as quickly as possible...

Please send us a message and find out how we can help

find out more about Tastehead

click to learn more about our team

and learn how we can help to grow your business

bottom of page